Amrapali Jewels is a world-renowned luxury jewellery house founded by two friends inspired by India’s rich culture and heritage and their deep reverence for the country’s tribal jewellery and artefacts. Amrapali breathes new life into centuries-old Indian jewellery-making traditions. Often infusing a contemporary Western twist, Amrapali jewels delicately balances traditional Indian artisanal design with a modern touch.
Amrapali Jewels is launching a bespoke revolving Gem Bar in the Arcade’s boutique – a rotating rainbow of loose stones, from rubies and sapphires to topaz and tourmaline. Shoppers can select their preferred stone from the miniature conveyor belt, and work with the boutique’s designers to have it set into a one of-a-kind Amrapali jewel.
Amrapali has an extensive heritage of creating bespoke pieces based around unique coloured gems – an increasingly popular customer demand. As well as introducing lesser-known stones, the Gem Bar will be an opportunity for Arcade clients to discover more about each gem’s origin, colour and value, create a one-of a-kind jewel and be involved in every stage of the process.
Boutique contact:
+44 (0) 207 584 4433
london@amrapalijewels.com
